Monday, March 22, 2010

Blog Design & Creation – Design Elements Count

Although creativity in blog design & creation is encouraged, there are certain elements that must be considered on every site. The more time and attention you give to each of these design components, the more effective it can be. One of the first things people will see when they come to your blog is the header. It helps to increase brand recognition and differentiate it from millions of others. This is why headers are given so much attention. Even if you do not have a lot of design experience, take some time to create a header that really pops.

It usually contains graphics such as your logo or slogan. It can be playful or serious, but it should match the tone of the contents. Once you decide the message you want to convey, blog design & creation will be easier. If you already have a web site, it should be similar so that you continue building brand recognition. An effective header will ensure that your visitors understand what the blog is about as soon as they arrive at the site. Don’t be afraid to try different header designs and messages until you find one that works.

The content area is where most people will spend the majority of their time hanging out and chatting. It should be uncluttered and easy to read. There should be few distractions, such as animations or advertisements. Many people stick with a white background with black text and colored links for their blog design & creation techniques. This is traditional and works well, but don’t be afraid to try a dark background with a mid-tone text or even links that are more creative. Creativity is encouraged as long as it doesn’t take away from the blog itself. The format should be consistent throughout.

This will ensure that the reader does not need to search for the next posting. When considering blog design & creation, keep your navigation location consistent. Most people keep it towards the top of the page because that is where users expect to find them. They can be text based or graphics to give them additional definition. Focus the links on the primary areas of your blog to enable users to get around the site quickly and easily. Blogs should be designed with an eye towards ease-of –use. If visitors find it too cluttered or confusing, they will leave. Keep content fresh and consistent to encourage return visits.

To Your Blogging Success!

Rebecca

Tuesday, March 16, 2010

Attraction Marketing Online – Become an Authority

When network marketing became popular, it was all about tapping into the network of people in your area. This often involved trying to recruit everyone you knew, from friends and family to co-workers and maybe even complete strangers that you met while in line for coffee. The Internet allows people to network in areas they never thought possible, from meeting potential distributors in the next state, to those who are halfway around the world. Location is no longer a barrier to success. However, you still need to attract the right type of people to your business. This is where attraction marketing online comes in. 

Having an online presence, whether through a blog, web site or social media platform is one of the best ways to take advantage of the opportunities presented by attraction marketing online. To do this, focus on becoming an authority in your particular market. This can be done in a couple of ways. One of first things people do when they want to find information is go to a search engine and type in a keyword or phrase that best describes what they want. The web sites that come up in the top five results are the most likely links to be selected. 

They are at the top of the list because the search engine perceives them as being an authority. Although each search engine’s algorithm varies, they are all based, to some extent, on the percentage that the page content matches the search parameters. It also considers the frequency and consistency with which the location is updated. This brings more searchers to your site, which increases the perception of authority, thus improving the value of attraction marketing online. It is not only the key words that are considered by the search engines. It is also links from external pages to you site. There are several ways to build links. 

One of the most popular methods is by article submission to online directories. Once posted, they can remain as resources for years, increasing your attraction marketing online results. The primary goal of the article is give value to the reader. It should be focused around the key words so that it provides relevant content. A link to your site is in a resource box at the bottom of the article and should also provide quality content. The more closely the article adheres to the search terms, the more of an authority you will be considered. This increases your ranking so that more people can find you.

To Success!

Rebecca

Monday, March 15, 2010

Network Marketing (MLM) Success Tips - How to Choose A Network Marketing Company

Network marketing is a proven business model that enables people to work from home while being able to pay the bills and provide for their family. Today,  network marketing does not include selling products to every friend and family member you have. Unfortunately, this term still conjures up pictures of people going door-to-door trying to recruit their friends and neighbors to join the latest money making venture. Perhaps you remember the chain letters and emails that promise you will get rich quick in just five easy steps. The industry as a whole has undergone a significant change since its humble beginnings. 

One of the first network marketing success tips is to choose your product or services with care. This is not a hobby. It’s an opportunity to own and operate your own business. As such, it will take time and effort to make it profitable. Network options abound, but they are not all created equal. Before enrolling in any program, find out how long the company has been in business. If you need a sense of stability, don’t choose a company that is brand new. There are dozens that have been in existence for years. They have products or services that people use and will need to replenish. 

Find out how and when you receive payment, as structures vary. Some important aspects to consider include, the percentage of the total sales you make and how payment is distributed to the downline. As you will be a new member, those above you will get a percentage of sales as well. Ask about the level of experience their senior management has and whether they new to the industry, or have marketable experience. Another of the network marketing success tips is to find out if the company is growing. Look at product and company reviews by various industry publications and experts. 

They will provide an objective look at the organization and state whether they have been able to maintain growth and stability. If you are new to this type of business, one of the most immediate network marketing success tips is to ask about their support structure and training systems. Their goal should be to ensure you succeed. As a result, quality companies have training available to help you sell the products and services as well as contact management systems and mentors to provide guidance and feedback when needed. If the company you are considering falls short on any of these points look elsewhere.

To Success!

Rebecca